Research

Our research examines media representation of six identities: gender, race, LGBTQ+, disability, age, and body size.

Geena Davis Institute on Gender in Media Research

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Your support of research, education and outreach makes content more gender balanced, diverse, and inclusive.

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Spotlight

The Institute puts a spotlight on content, creators and diversity efforts that are creating a new media landscape.

Geena Davis Institute on Gender in Media Education

WHAT'S HAPPENING AT THE INSTITUTE

October 23, 2020

Virtual See Jane Salon – Becoming Women in Tech: What Does it Take?

Celebrate National STEM Day by hearing from an inspiring group of women in science and technology about their career paths, persisting through challenges, and the world-changing projects they’re working on now. This program is designed for young women 13 and up, but all are welcome.
October 22, 2020

Geena’s Op-ed in Social Investor Magazine

Don't miss Geena's latest op-ed article, "If She Can See It, She Can Be It," featured in Social Investor Magazine. Geena discusses her theory of change; and how onscreen images can shift the cultural narrative, advance social and gender justice and impact real-life overnight. She makes a case for investors to finance content creators and organizations like the Institute to transform children's program development.
October 20, 2020

Disney Advisory–Stories Matter

Stories Matter. We can make an impact, we can make a change. We are extremely proud to serve on the Advisory council which has made great strides for diversity and inclusion with their new content, Advisory Message, to ensure open dialogue and spark conversation about representation. “Because happily ever after doesn't just happen. It takes effort. Effort we are making.”
October 20, 2020

Underrepresentation and Misrepresentation Have No Place in Advertising Today–Insights from the Geena Davis Institute

Advertising has the power to move culture forward, but continued underrepresentation and misrepresentation in ads is holding back more than just brands. I discussed the new research in a (virtual) Q&A with The Institute’s CEO, Madeline Di Nonno.
September 29, 2020

Movio’s Audience Diversity Algorithm Can Predict Box Office Success

The COVID-19 pandemic, coupled with the social justice movement and a pause in filmmaking, has provided the movie industry and audiences alike with the rare opportunity to catch up to the evolution of the moviegoing experience.
September 24, 2020

Virtual Influencer Screening – A Call to Spy

Join us live on Monday October 5th at 12pm PT/3pm ET for a Q&A with Writer, Producer and Star Sarah Megan Thomas and Director Lydia Dean Pilcher.

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IF SHE CAN SEE IT, SHE CAN BE IT