Geena Davis Institute on Gender in Media
Geena Davis’ Two Easy Steps to Make Hollywood Less Sexist “We are in effect enculturating kids from the very beginning to see women and girls as not taking up half of the space." Read Geena's guest column in
The Hollywood Reporter
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They have made great strides to change the landscape of media and programming to reflect a more accurate, gender balanced, diverse portrayal of society.
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– Nina Tassler, Chairman, CBS Entertainment
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Kids need to see entertainment where females are valued as much as males.
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– GEENA DAVIS
In family films, there’s only 1 female character for every 3 male characters. For a well-balanced adventure, just add girls.
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As L.A.'s only women's university, we are thrilled to partner with Geena Davis to create research that influences opportunities for women in media.
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– Ann McElaney-Johnson, president of Mount St. Mary's University
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No one has done more to bring strong, complex and truly inspirational female characters to both large and small screens.
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– Wallis Annenberg,
Chairman of the Board, President
and CEO of the Annenberg Foundation

Gender in Media News

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July 28, 2015 The Next MacGyver Competition: Pitches, Panels, Party & Winners Revealed!

Twelve competition finalists pitch ideas aiming for the first iconic TV show with a female engineer main character. Watch video…

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July 23, 2015 Why Pixar’s Inside Out is the best children’s film ever made

In a central London cinema, a group of adults old enough to know better watched the latest Pixar film Inside Out and they cried. At first they attempted to sob silently, but it soon became too much. The sound of weeping competed with the noise of rustling in handbags for spare tissues. Rivers of mascara ran down the aisles. After the movie ended, a large queue formed in the ladies loos, where women tried to reapply faces that had crumpled under the pure poignancy of the film. Read More…

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July 21, 2015 Cate Blanchett to Direct TV Series ‘Stateless’

Cate Blanchett is to develop and direct an Australian TV series, “Stateless.”
The series centers on “the tragic and true story of Cornelia Rau, which made headlines in 2004.” The young German/Australian woman escaped a frightening cult only to be trapped in a bizarre labyrinth of psychiatric and legal systems, landing her in the notorious Baxter Immigration Detention Centre. Read More…

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July 20, 2015 ‘Ant-Man’ Star Evangeline Lilly On How The Latest Marvel Film ‘Does Right’ By Women

Perhaps the best part of Ant-Man came after the film’s final scenes. In a post-credits scene (spoilers ahead!) we see Evangline Lilly’s Hope Van Dyne eyeing a suit that looks eerily familiar to the comic book character of Wasp — a female hero in the Ant-Man universe. And it gets better. Marvel, the studio known to plot out a million and one comic book inspired movies years in advance, confirmed their plans for Wasp. “We have plans for her in the future, and we see that not so subtly in this film,” Marvel Studios president Kevin Feige says. Read More…

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July 20, 2015 Females in leading film roles are dominating the box office

According to Motion Pictures Distributors Association of Australia figures female-driven movies comprise six of the 10 biggest blockbusters — and there are four more female-led movies in the top 20.
This year’s strong slate of releases prompted US National Association of Theatre Owners president John Fithian to declare 2015 the “year of women.” These blockbusters aren’t confined to traditional genres like rom-coms either, with strong women ‘kicking ass’ in action and adventure films including Charlize Theron in Mad Max: Fury Road and Shailene Woodley in The Divergent Series: Insurgent. Read More…

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July 17, 2015 Coming soon to your TV: A female MacGyver?

Sure, he can defuse a bomb with his Swiss Army Knife and a paperclip, but can MacGyver fix the shortage of women in entertainment and STEM (science, technology, engineering and mathematics)? The Next MacGyver Competition just announced 12 finalists (from nearly 2,000 entries) in its contest to spur more female engineering protagonists on TV. The contest is a joint venture with USC Viterbi School of Engineering, the National Academy of Engineering and MacGyver creator Lee Zlotoff and The MacGyver Foundation. Read More…

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July 16, 2015 I scream, you scream, we all scream for #genderequality

This year, the United Nations entity for gender equality, UN Women–together with the European Commission, the Belgian Development Cooperation, and UNRIC–asked European comic and cartoon artists, aged 18-28 years, to picture their understanding of these issues through cartoons and comics…and they delivered. Read More…

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July 15, 2015 Viola Davis, Diane Warren, Gale Anne Hurd Named 4th Annual ‘Women Making History’ Honorees

Actress Viola Davis, songwriter Diane Warren and producer Gale Anne Hurd have been named the 2015 honorees for “Women Making History,” an annual event presented by the National Women’s History Museum. Now in it’s fourth year, Glamour magazine will present the celebration toasting TheWrap Magazine’s most recent Emmy cover star Davis and her decorated counterparts at a brunch on September 19, to be held at Los Angeles’ Skirball Center. Read More…

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July 15, 2015 How Two Badass Actresses Are Making Hollywood Better For Women

It seems like every single day brings with it another depressing statistic about women in film. Like how out of the top grossing 600 films between 2007-2013, only 1.9 percent were directed by women, for example, or how Jennifer Lawrence made $2 million less than Jeremy Renner for “American Hustle,” or — perhaps most shockingly — how the Geena Davis Institute on Gender in Media recently revealed that females make up only 17 percent of movie crowd scenes. It’s both maddening and extremely depressing to read these numbers and see their implications play out on the big screen, which is why it’s also so important to celebrate those who are putting their money where their mouth is; working their butts off to improve those statistics one movie at a time. Read More…

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July 14, 2015 Watch Out, Wonder Woman, Female Superheroes Are On The Rise

In 1941, the world was introduced to Wonder Woman, a warrior princess clad in a mini skirt, strapless top and knee-high boots. Equipped with her famous Lasso of Truth and some weaponized jewelry, Diana of Themyscira was the first widely recognized superheroine — a much-needed addition to the hypermasculine realm of comic fiction. But, compared to the men of superherodom, she wore decidedly less clothing and decidedly more bondage-inspired accessories. Read More…

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