Geena Davis Institute on Gender in Media
Geena Davis’ Two Easy Steps to Make Hollywood Less Sexist “We are in effect enculturating kids from the very beginning to see women and girls as not taking up half of the space." Read Geena's guest column in
The Hollywood Reporter
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We’re proud to partner with the Geena Davis Institute on Gender in Media as we work to empower girls. It’s so important that young girls have examples of women on-screen who are smart, resilient, and inspiring, so that they can grow up to reach their full potential.
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They have made great strides to change the landscape of media and programming to reflect a more accurate, gender balanced, diverse portrayal of society.
– Nina Tassler, Chairman, CBS Entertainment
Kids need to see entertainment where females are valued as much as males.
In family films, there’s only 1 female character for every 3 male characters. For a well-balanced adventure, just add girls.
As L.A.'s only women's university, we are thrilled to partner with Geena Davis to create research that influences opportunities for women in media.
– Ann McElaney-Johnson, president of Mount St. Mary's University
No one has done more to bring strong, complex and truly inspirational female characters to both large and small screens.
– Wallis Annenberg,
Chairman of the Board, President
and CEO of the Annenberg Foundation

Gender in Media News

HAPPENING NOW - May 3-8, 2016 Bentonville Film Festival

Submissions are open for both feature films and short films. BFF’s mission is to encourage content creation in film and other forms of media that reflects the diverse — and half female — world we live in. BFF proactively supports content creation by minorities and women with a platform to showcase their work and, with the help of our partners, is the only film competition in the world to guarantee theatrical, television, digital and retail home entertainment distribution for its winners. The Festival takes place in early May in Bentonville, Arkansas and is research based and commercially driven. Read More…

NEWS ALERT Female characters in film and TV motivate women to be more ambitious, more successful, and have even given them the courage to break out of abusive relationships

As the Oscars and Hollywood continues to draw criticism for the lack of equal representation of gender and diversity, ground-breaking global research by the Geena Davis Institute on Gender in Media and J. Walter Thompson Company shows that female role models in film and TV are hugely influential in driving women to improve their lives. The research by the Institute and JWT finds that 90% of women globally feel that female role models in film or TV are important, 61% said female role models in film and TV have been influential in their lives and 58% said that women have been inspired to be more ambitious or assertive. Read More…

April 30, 2016 Bentonville Film Festival, May 3-8, brings out the stars

Don’t be surprised next week if you bump into Meg Ryan grabbing a cup of coffee or Laurence Fishburne strolling around the Bentonville square. The star power helps draw people to the event, a point Drinkwater said makes the Bentonville Film Festival unique. Most film festivals are pretty exclusive, he said, while the Bentonville event offers many free and low-cost community events. Read More…

April 29, 2016 Elisabeth Moss To Star In Straight-To-Series Drama ‘The Handmaid’s Tale’ On Hulu

Golden Globe winner Moss will play Offred, a Handmaid trying to survive in the male-dominated totalitarian regime of Gilead. Enslaved by a society that values only her fertility, Offred must find a way to survive in a world of oppression and swift, cruel punishments. Read More…

April 28, 2016 Meet Afghanistan’s First Female Sesame Street Character ‘Zari’!

In her first interview in the United States, Yahoo Global News Anchor Katie Couric sat down with SESAME STREET’s first Afghanistan’s female character Zari and EVP of Global Impact and Philanthropy Sherrie Westin. Zari discussed her love of other cultures, her experience of meeting the first lady of Afghanistan, Rula Ghani, and even teaches Katie how to speak Pashto. Watch Video…

April 28, 2016 Geena Davis Interview – Home & Family

The Oscar-winning actress stops by to talk about her upcoming Bentonville Film Festival. Watch Video…

April 28, 2016 Interview Magazine: Geena Davis

Twenty-five years after Thelma and Louise roared off in their 1966 Ford Thunderbird, the conversation around women’s agency in Hollywood hasn’t changed much. Davis, 60, is doing her part to change that. In 2004 she founded the Geena Davis Institute on Gender in Media, an organization devoted to culling statistics on gender imbalance in children’s media and sharing it with the entertainment industry. Her work to confront sexism in Hollywood doesn’t end there: Last year she co-founded the Bentonville Film Festival. Read More…

April 27, 2016 CalArts Symposium on Gender Bias in Animation: ‘This is me now’

CalArts student Amanda Bonaiuto’s (Film/Video MFA 18) presents ‘This is me now,’ as part of CalArts’ first symposium on gender bias in animation. Watch Video…

April 27, 2016 In Irish Film, It’s Mostly Men Writing the Scripts

The recent box-office and awards-circuit success of films like Room and Brooklyn proved that Irish writers, directors, and actors are at the top of their game. And each film, told largely from a female point of view, put a woman at the centre of its on-screen narrative. Yet recently published data shows stark inequality within the Irish film industry, at both the development and production stages. Behind the camera, Irish women working in the film industry simply aren’t getting much of a look in. Read More…

April 26, 2016 Geena Davis Chats Empowering Women & the Bentonville Film Festival

Academy Award winner Geena Davis is at the top of her H’wood game. Celebrating the 25th anniversary of Thelma & Louise, for which she earned her second Oscar nom, Davis, 60, talks female empowerment and launching both the Bentonville Film Festival (the second iteration of the Arkansas-based fest takes place May 3–8) and the Geena Davis Institute on Gender and Media, which works to implement diversity into children’s media. With a focus on equality in showbiz, Davis will appear in the spotlight in her next film, Marjorie Prime, opposite Lois Smith, Tim Robbins, and Jon Hamm, later this year. Read More…

April 26, 2016 Attacks on the Press: Women on the Frontlines

Join the Newseum Institute and the Committee to Protect Journalists for the launch of CPJ’s new book, “Attacks on the Press: Gender and Media Freedom Worldwide,” and a discussion with a panel of journalists on their experiences reporting on the front lines, dealing with sexualized violence, and countering gender-related threats and restrictions. Read More…

April 26, 2016 Geena Davis thinks Hollywood needs to ‘get over’ its fear of female characters

Geena Davis has starred in plenty of movies written and directed by women in which she plays complex, idiosyncratic female characters. And with her Bentonville Film Festival — which she tells me she likes to refer to as BFF, for “best friends forever” — she founded a festival designed to promote work by women and “diverse voices,” and to get their movies the distribution that will put them in front of audiences. Read More..

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