Virtual See Jane Salon – Gender Representation in Advertising in India

Wednesday, April 21, 2021
9:00am PT | 12:00pm ET | 21.30 IST

Join the Institute in partnership with UNICEF as we unveil our new research report on gender representation in advertisements on TV and YouTube, through analysis of the 1,000 most viewed ads in 2019 in India.

The findings of this research are a benchmark with which we can all measure progress towards more empowering gender portrayals and gender-sensitive advertising in India and worldwide.

While the study shows that women and girls have achieved parity-of-representation according to some metrics, there is, nonetheless, enormous room for even more empowering gender portrayals.

The Indian chapter of the International Advertising Association (IAA) has been a strategic partner in providing sample for the study and will also be with us in the journey to take this study into action.

Read the Full Report of the Study

 
OPENING REMARKS:

Henrietta Fore | Executive Director, UNICEF
Geena Davis | Founder and Chair, GDIGM

MODERATOR:
Madeline Di Nonno | President & CEO, GDIGM

RESEARCH PRESENTATION:
Dr. Ninochka McTaggart | Associate Vice President, Research & Insights, GDIGM

SPEAKERS:
Dr. Yasmin Ali Haque | UNICEF Representative to India
Megha Tata | President – IAA-India Chapter/ MD, Discovery Communications – South Asia
Piyush Pandey | CCO Worldwide and Executive Chairman India, Ogilvy
Rohini Miglani | Vice President, Integrated Communications function for Asia/ Middle East/ Africa/ India, P&G
Sapna Chadha | Southeast Asia & India at Google, Senior Director of Marketing

 
UNICEF does not endorse any company, brand, product or service.
 

SPEAKERS

Henrietta Fore

Executive Director
UNICEF

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Dr. Yasmin Ali Haqu

UNICEF Representative
to India

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Megha Tata

President – IAA-India Chapter
MD, Discovery Communications – South Asia

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Piyush Pandey

Chief Creative Officer, Worldwide,
Ogilvy

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Rohini Miglani

Vice President, Integrated Communications function for Asia/ Middle East/ Africa/ India, P&G

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Sapna Chadha

Senior Director of Marketing,
Southeast Asia and India at Google

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Geena Davis

Founder & Chair
Geena Davis Institute on Gender in Media

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Madeline Di Nonno

President & CEO
Geena Davis Institute on Gender in Media

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Ninochka McTaggart, Ph.D.

Associate Vice President, Research & Insights,
Geena Davis Institute on Gender in Media

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IF SHE CAN SEE IT, SHE CAN BE IT